KALI PRO SIGNALS ENTRY INTO ROAD RACING HELMETS: SPONSORS CO-FOUNDER IN 2012 RAAM.
Innovative Protective brand announces revolutionary Road & XC Racing Helmets’ launch at 2012 Race Across America (RAAM)
Morgan Hill, CA, June 4, 2012 – Kali Protectives, a brand built on the principle of athletes first, today announced its entry into high-end Road & XC Racing helmets.
“Since our inception, we’ve been known for bringing revolutionary protective technologies to downhill and motor sports helmets” said founder of Kali Protectives and lead engineer, Brad Waldron. “Today, we begin a new chapter by introducing the same technological progression in open-face bicycle helmets.”
Both the PHENOM™ and the MARAKA™ Helmets feature revolutionary technologies such as COMPOSITE FUSION™ PLUS, as well as the unveiled SUPERVENT™ construction for advanced structural support. Both will be used by Kali co-founder Mike Wilson and other sponsored athletes during the 2012 Race Across America (more info at (www.raceacrossamerica.org) and other professional road races in 2012.
In addition to announcing the launch of the Road category of helmets, Kali Protectives formally unveils its primary sponsorship of Wilson’s solo Race Across America campaign – beginning June 13, 2012 in Oceanside, California.
“Seeing this helmet and all its technologies become a reality has been a real dream of mine,” said Wilson. “Since the first time we sat down and seriously talked about Road, I dreamed of these kind of advancements in road helmets. Having the honor of racing the PHENOM™ in the 2012 RAAM is more than a dream. We race 2993.5 miles and have only one piece of protective equipment: our helmet.”
Bicycle media will receive their first preview of the full line at Bike PRESS CAMP, June 18-22 in Deer Valley, Utah. Retailers can expect a full introduction at Bike DEALER CAMP, also in Deer Valley, Utah from July 24-26.
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